Background:
Trinity Hospital and Heart Foundation, established in 2000, is a leading healthcare provider specializing in cardiac care. The hospital offers comprehensive emergency heart care, coronary angiography, and angioplasty services under the leadership of Dr. B.G. Muralidhara.
Objective:
The objective of this project was to create a visually appealing and informative website that showcases Trinity Hospital’s services, expertise, and commitment to patient care.
Requirements:
Website Design and Content: The client required a website that is both visually appealing and precise in delivering information about their services and expertise.
Scope:
The website consisted of 50 pages, including a Home Page, About Us, Doctors (with separate pages for each doctor highlighting their specialties), Specialties (15 different specialties), Blog, and Contact pages.
Process
. Branding and Home Page Development: The project began with branding efforts, focusing on creating an identity that reflects Trinity Hospital’s mission and values. The Home Page was designed to provide an immediate overview of the hospital’s services and expertise.
. Content Creation and Page Development: Following the Home Page, the team developed separate pages for each doctor, highlighting their specialties. Additionally, 15 specialty pages were created to provide detailed information about the hospital’s services.
. Blog and Contact Pages: A blog section was included to share updates, insights, and educational content related to cardiac health. The Contact page was designed to facilitate easy communication with potential patients and referring physicians.
Challenges and Solutions
. Technical Challenges: One of the main challenges was ensuring that the website was user-friendly and accessible across various devices. This was addressed by implementing responsive design techniques.
. Content Challenges: Ensuring that the content was both medically accurate and easy to understand for a diverse audience was crucial. This was achieved through close collaboration with the hospital’s team.
Results
. Delivery Timeline: The website was delivered within a tight timeline of 48 days, meeting the client’s expectations for both quality and speed.
. Impact: The new website has enhanced Trinity Hospital’s online presence, providing a clear and comprehensive overview of its services and expertise. It has also improved patient engagement by offering easy access to information and contact options.